Jake is a multifaceted commercial director/filmmaker and the co-founder of Rolla productions. He also believes that boredom is the birthplace of creativity.

Over a decade in the advertising industry has given Jake a noticeable identity – a knack for crafting creative narratives with a unique visual style. Every once in a while, this magical combination earns him an advertising award or two. As a creative director, his ideas make clients real happy when their stuff goes viral. In 2016, a Chope commercial got more than a million views within a week.

And when he is lucky enough, he gets to collaborate and work along side with both local and international celebrities which includes Jackson Wang, Feng Ze, Pierre Png, Dharni, Tabitha Nauser and Aisyah Aziz.

Jake’s current roster of partners in crime includes Singapore Airlines, Spotify, McDonald’s, DBS, UOB, HSBC, Standard Chartered, Manulife, Grab, Singtel, Starhub, and a whole bunch of others. He also collaborates with Creative Agencies such as TBWA, BBH, Oglivy, JWT, DDB, VMLY&R, and whoever else will have him.